Facebook group definition: Facebook group refers to a community of people established on Facebook’s social media platform.
Facebook groups work like forums and offer a place for people to have discussions and interact with other members of the community. These communities can either be public or private.
Members of groups can see member-only content in their news feed, such as:
They can toggle their settings to adjust the amount of content they receive from each group they are a part of.
Brands can utilize Facebook groups as a part of their community and customer relationship management strategies.
To schedule and publish to a Facebook Group in Loomly, you can now use Custom Channels. Facebook deprecated its Facebook Group API in April 2024, affecting all third-party platforms.