Inbound link definition: inbound links are hyperlinks from third-party websites that direct people back to your website.
For example:
Loomly was recently featured on Product Hunt.
The Product Hunt page contained a hyperlink to the Loomly website. This would be classed as an inbound link to our website:
High-quality inbound links can help to increase website traffic from relevant industry websites.
They also have a positive impact on search engine rankings and are essential for a process called link building.