Curated content definition: curated content is relevant third-party content that has been found by a content curator to display on a brand’s owned marketing channels.
Curated content often comes in the form of:
There are lots of different types of content curation that can be used.
The simplest – and probably most common – form is resharing third-party content on a marketing channel like social media. But, styles of curated are constantly growing and changing.
For example:
Wisecrack uses film and television footage to create “original” curated content where they discuss the philosophy of pop culture.