Emoji definition: Emoji are small digital images used in to convey emotion and expression in text-based communication.
Emoji were originally invented in Japan and were used as early as 1997 on Japanese mobile phones to add context to text messages; they have since developed into a worldwide phenomenon.
Emoji are often used by marketers in written content like:
To add color and express deeper meaning in written marketing communications.
Craft, schedule, & auto-post content to all your social channels, then track analytics and manage interactions from a single, easy-to-use dashboard.