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Growth Hacking Definition

Marketing Definitions

09 Aug 2019 • 1 min read • Austin Shong

Growth Hacking Definition

What is Growth Hacking?

Growth hacking definition: Growth hacking is the process of experimentation across multiple areas of a business to identify the most efficient ways to achieve growth.

Growth hacking looks at aspects such as:

  • Advertising
  • Marketing
  • Sales

To find low-cost, targeted ways to achieve rapid growth. As such, it has become popular with startups and tech brands who need to increase their income on a low budget.

Growth hacking is not limited to any specific tactic and instead looks to use elements including – but not limited to – the following:

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