Skip to content

URL Definition

Marketing Definitions

18 Dec 2019 • 1 min read • Austin Shong

URL Definition

What is a URL?

URL definition: URL refers to the virtual address of a brand’s website; it is an acronym for Uniform Resource Locator.

URLs are what appear in the long white bar at the top of a website browser:

They typically look like this:

However the suffix – “.com” in this case – can change based on location or the function of the URL. For example, users in the UK may have a URL that ends with “”.

URLs are essential to a website’s function and each page has its own variation.

Manage all your social media accounts in one place.

Craft, schedule, & auto-post content to all your social channels, then track analytics and manage interactions from a single, easy-to-use dashboard.

Popularity of the term URL

Concept related to URL

Additional resources about URL

Loomly is the ultimate Brand Success platform that helps your marketing team manage, nurture and amplify your communication on social media. Start your 15-day free trial now.
In need of a better way to manage your social media?