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Disappearing Content Definition

Marketing Definitions

12 Nov 2019 • 1 min read • Austin shong

Disappearing Content Definition

What is Disappearing Content?

Disappearing content definition: disappearing content is social media content that is deleted after a period of time.

Disappearing content created a feeling of scarcity that can lead to increased engagement.

The most common form of disappearing content comes in the form of “stories” that can be viewed for 24 hours.

Disappearing content is available on these social media platforms:


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