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SaaS Definition

Marketing Definitions

16 Dec 2019 • 1 min read • Austin shong

SaaS Definition

What is SaaS?

SaaS definition: SaaS is an acronym of Software As A Service; it is a method of selling software and applications over the internet.

SaaS products can be characterized as:

  • Being centrally hosted
  • Requiring internet access to use
  • Using subscription-based business models

For example:

Adobe combined their creative software, such as Photoshop and Illustrator, into a product called Adobe Creative Cloud.

Customers pay a recurring subscription fee to use the products, which can be downloaded to a computer and used when connected to the internet.

SaaS provides a lot more security for software-focused brands and gives users more flexible payment options.

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