Skip to content

Generate URLs with UTM Parameters From Post Builder

Loomly News

20 Mar 2020 • 1 min read •

The Loomly Team

Editor’s Note: The Post Builder was updated in February 2024. Please check out this blog post for detailed updates.

Just like you have been able to generate URLs with UTM parameters from Loomly Ads Manager, you can now do so from Post Builder as well.

Generature URLs with UTM parameters in Post Builder Loomly

Including URLs with UTM parameters in your organic posts — especially if you boost them with Post Sponsoring — allows you to finely track the performance of your content, all over the web, for instance through Google Analytics.

Generating a URL with UTM parameters from Post Builder is as easy as defining a couple of standard elements for your campaign — link, source, medium, name & content — with a very simple form and then you can include your URL, with UTM parameters, in your post at the click of a button:

Build URLs with UTM parameters from Post Builder Loomly

This update is available to all Loomly users, check it out now in Post Builder.

Loomly is the Brand Success Platform that helps your marketing team collaborate, publish and measure, all in once place: start your 15-day free trial now.

Manage all your social media accounts in one place.

Craft, schedule, & auto-post content to all your social channels, then track analytics and manage interactions from a single, easy-to-use dashboard.

In need of a better way to manage your social media?