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YouTube Definition

Marketing Definitions

18 Dec 2019 • 1 min read •

Austin Shong

What is YouTube?

YouTube definition: YouTube is a video on demand platform that allows creators to upload and share video content. It was first launched in 2005 and acquired by Google in 2006.

YouTube is widely considered one of the world’s most important and profitable websites:

  • It is the second most visited website in the world
  • 400 hours of content are uploaded each minute
  • Many users generate $30,000 to $1,000,000+ on the platform

YouTube allows users to create free channels where they can “broadcast” their content. Other users can subscribe to, comment on, and share channels or content.

It also has one of the most profitable advertising systems, through Google ads, for both users and brands of any social media platform.

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