Skip to content

Plan, approve, and report on
social content in one place

Give your team and clients a clear path from first draft to published post. See how Loomly compares with Hootsuite, Sprout Social, Buffer, and Later.

Loomly icon vs the competition
leader fall 2023 best usability fall 2023 Small business award best meets summer 2023 badge-results-summer-23 high performer summer 2023 badge

Why teams choose Loomly

Loomly

4.8

4.7

4.6

4.5

Hootsuite

4.7

4.6

4.5

4.4

Sprout Social

4.6

4.5

4.4

4.3

Buffer

4.5

4.4

4.3

4.2

Later

4.5

4.5

4.5

4.5

4.4

Get from draft to post faster

Start publishing without a steep learning curve:

  • Guided onboarding that takes you to your first post
  • A Post Builder with channel-specific controls
  • Simple teammate and client invites for reviews
  • One workspace for planning, feedback, and publishing

Get approvals without the back-and-forth

Give every client and teammate a clear next step:

  • Set roles and approval workflows that match your review process
  • Keep feedback in comments on the post or asset
  • Assign comments, replies, and DMs to the person responsible
  • Review a month of posts at once or share a PDF for offline feedback

Run every channel from one calendar

Plan, publish, and measure your social work in one place:

  • Connect the social accounts and workflow apps you use every day
  • Turn post ideas into channel-ready content, then measure results
  • Separate calendars by brand or location to avoid misposts

Keep campaigns moving from idea to report

Give your team a clear view of every campaign:

  • Organize campaigns with labels, hashtags, and your content library
  • See upcoming content in calendar and dashboard views
  • Edit images and videos without leaving Loomly
  • Use notifications, mentions, and alerts to keep work moving

Compare Loomly to other social media management tools

Loomly vs. Hootsuite

Get more room to plan, approve, and report without climbing Hootsuite's plan ladder.

thumbs up icon
Start With More Accounts

Hootsuite Standard includes 10 social accounts. Loomly Starter gives your team 12.

icon-rocket
Approve Without the Upgrade

Hootsuite lists approval workflows on Advanced. Loomly Starter lets you set custom roles and approval workflows.

icon-people
Advanced Analytics on Starter

Hootsuite reserves custom performance reports for Professional+. Loomly Starter gives you Advanced Analytics after you schedule five posts.

vs-hootsuite
starting quotation mark

It is easy to schedule posts for LinkedIn, Facebook, and Instagram together. I was using Hootsuite previously, and it wasn't easy to do all 3 at once, especially with an Instagram Creator account. Also, the cost of Loomly is much better than Hootsuite.

Roger Bradley, Licensed Real Estate Professional

Loomly vs. Sprout Social

Put more people and more social accounts to work without a per-seat bill.

thumbs up icon
Grow Your Team, Not Your Seat Bill

Sprout Social is priced per seat. Loomly Starter includes 3 users and 12 social accounts.

icon of a group of people
Set Up Approvals Your Way

Set custom roles and multi-tier approval workflows for your team and clients.

icon of a star
Advanced Analytics, No Add-On

Sprout Social sells Premium Analytics as an add-on. Loomly Starter gives you Advanced Analytics after you schedule five posts.

vs-sprout-social
starting quotation mark

We have saved the business thousands of dollars from switching from Sprout Social. We can complete the same task at a fraction of the price.

Marisa Lopez, Social Media and Marketing Coordinator at Meir Australia

Loomly vs. Buffer

Get a complete client workflow, not a price tag for every channel.

graph of a curve in a u shape
Stop Paying Per Channel

Buffer is priced per channel. Loomly Starter includes 12 social accounts for your team.

upload icon of an arrow in a circle
Make Client Approvals Easy

Buffer lists approvals and permissions on Team. Loomly Starter lets you set custom roles and approval workflows for clients and teammates.

icon of a group of people sitting at a table
Advanced Analytics on Starter

Buffer lists advanced analytics on Essentials+. Loomly Starter gives you Advanced Analytics after you schedule five posts.

vs-buffer
starting quotation mark

Loomly is a fabulous tool for managing multiple content calendars with multiple teams. The client approval process is smooth, and the analytics reporting is so valuable for our clients.

Faith Wachter, Founder & Owner at Faith Wachter Consulting

Loomly vs. Later

Give every client calendar more room to grow, approve, and report.

More Room for Client Work

Later starts at 8 profiles. Loomly Starter gives your team 12 social accounts from day one.

img-feb-08-2024-09-39-25-6216-am
Stop Chasing Feedback

Later lists approvals on Growth and Scale. Loomly Starter lets you set custom roles and approval workflows.

star
Analytics and Social Inbox From Starter

Later puts custom analytics on Scale and Social Inbox on Growth and Scale. Loomly Starter includes a unified social inbox and gives you Advanced Analytics after you schedule five posts.

Frame 1171275907-1
starting quotation mark

I get things done in half the time as I did when I used Later. I love the ease of scheduling my posts. I also like how I can edit according to the platform I will be posting on.

Anna H., Social Media Manager

Built for brands,  loved heart iconby teams and everyone in between!
Explore Customer Stories
  • I love how Loomly is so simple and clean-looking. It is also easy to share content with your clients for approvals!
    AH
    Amanda Hollenbeck
    Social Media Director, George J. Keller & Sons
  • Loomly's scheduling works great. And I love that I can have a lot of profiles, multi-users, and sign-off processes. All for more but less costly than Sprout Social.
    CD
    Chris Derrer
    Founder & Managing Director, Super Digital
  • I like Loomly because I can customize each of my social media accounts separately while working in the same post so I don't have to build multiple posts.
    RB
    Roger Bradley
    Licensed Real Estate Professional, Berkshire Hathaway HomeServices Beach Properties of Florida
  • I love that Loomly has multiple options for scheduling and review or content. Also, the ability to post to multiple platforms and easily customize the content for each platform is a game changer.
    RT
    Rachael N. Turner
    Executive Director, Rosemint Inc.
Path
Ready to make the switch? Try Loomly out for free!