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Facebook Ads Definition

Marketing Definitions

13 Nov 2019 • 1 min read •

Austin Shong

Facebook ads definition: Facebook ads refer to online advertisements that are created and published on the Facebook platform to be targeted to its users.

Facebook ads are a type of display ad and can only be seen by the platform’s users who have been selected using Facebook’s targeting tools.

Facebook ads are open to interactions such as:

All of the analytics needed to understand and interpret the effectiveness of a Facebook ad can be accessed through Facebook’s advertising platform.

Here is an example of how a Facebook ad looks in a news feed:

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