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Meme Definition

Marketing Definitions

16 Dec 2019 • 1 min read • Austin Shong

Meme Definition

What is a Meme?

Meme definition: meme refers to a piece of visual content that is easily shareable; they typically consist of a relevant image and a caption, or a screenshot of text.

Memes are typically designed to be funny, but can also be used to express (or provide):

  • Commentary
  • Emotions
  • Opinions
  • Thoughts
  • Questions

They can be used for general purposes –  like showing relatable situations – or they can be niche specific.

Here is an example of a meme:

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