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Introducing Custom Workflow

Loomly News

18 Nov 2020 • 1 min read •

The Loomly Team

Today, we are excited to take collaboration in Loomly to new heights with the introduction of Custom Workflow.

Custom Workflow allows you to automate your team workflow with assignment Triggers and consolidate your approval process with conditional Guards.

Loomly Custom Workflows Calendar Settings Workflow Tab

To be more specific:

  • Triggers let you define a set of collaborators who will be automatically assigned to posts whenever those reach a given state: for instance, you can create a Trigger that automatically assign your manager/client to posts that are Pending Approval.
  • Guards allow you to specify a set of collaborators who need to take action on post before those posts can move to a different state: for instance, you can create a Guard that prevents posts from being scheduled/published unless they have been approved by your Account Manager & Chief Marketing Officer.

Custom Workflow is available under the Advanced & Premium Plans and can be accessed from the Workflow tab of each calendar Settings page: check it out now.

A big round of applause goes to our engineer Ben, who built Custom Workflow from the ground up — and as always, thank you very much to all of you for inspiring us to always make Loomly better.

More exciting updates are on the way: stay tuned.


The Loomly Team.

Loomly is the Brand Success Platform that helps your marketing team collaborate seamless — with your own Custom Workflow: start your 15-day free trial now.

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