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Quora Ads Definition

Marketing Definitions

18 Dec 2019 • 1 min read • Austin shong

Quora Ads Definition

What are Quora Ads?

Quora ads definition: Quora ads are a function of the Quora question-and-answer platform. They allow brands to target ads to Quora users.

Quora ads can target users in four different ways:

  • Topics: the topics they search for and provide answers to
  • Audience: the demographic data of Quora users
  • Questions: the specific questions or terms an ad should display near
  • Interest: the potential interest of users based on previous keywords used

Quora ads display as native advertisements and promoted posts within the platform with a small portion of text to signify this. Otherwise, they look like normal Quora posts.

For example:

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